Newark’s Black-owned businesses are the heartbeat of this city — and this crawl puts them front and center. From a beloved independent bookstore and Caribbean cuisine to handcrafted goods, a boutique wellness brand, and a standout oyster bar, this trail is your guide to shopping, eating, and celebrating the entrepreneurs building Newark’s future.

Stop 1: Source Of Knowledge

Stop 2: Taste Of Caribbean

Stop 3: Tonnies Minis

Stop 4: The Pillars – Tansy & Pooka

Stop 5: Black Oyster Bar

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Newark is game-ready. Kick It in Newark is your official guide to experiencing every moment of the historic soccer matches right here in the city. This curated digital pass connects fans to the best watch parties, local restaurants, bars, cultural events, attractions, and exclusive promotions happening throughout Newark during the world’s biggest sporting event.

Whether you’re chasing the perfect match-day atmosphere, exploring Newark’s vibrant food scene between games, or discovering neighborhood experiences you never knew existed — the Kick It in Newark  pass makes it easy to plan, explore, and celebrate all tournament long.

Learn more: https://www.newarkhappening.com/fifa2026/