Kidegories in Shrewsbury: A Unique Children’s Boutique


When I found out I was pregnant for the first time more than 6 years ago, I went on the hunt to find those little extra touches to make my new baby’s nursery unique. I wanted the nostalgia of the items my mother and grandmother used to find in NYC baby boutiques thirty plus years ago. With big box stores offering the norm these days, it seemed as if most baby stores had one-size-fits-all items. Fast forward 6 years and 2 kids later, I still hadn’t found my extra special children’s items, until I walked into Kidegories in Shrewsbury.

Kidegories: A Unique Children’s Speciality Boutique in Monmouth County

From the moment you pull up to Kidegories, you just know this is not your run of the mill store.  Imagine walking into a magical cabin from a fairy tale, that is Kidegories.


For the last 13 years, Kidegories has been owned and run by local women who understand the needs of the community around them. Owner, Eileen Buriani, knows that parents today have a hard job keeping their children in touch with classic and whimsical toys, baby gear and more.  She wants to see children playing and using their imaginations.  Those ideas were clear throughout her store.

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The toys in the store evoke memories of your own childhood.

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So many beautiful options for when your little Prince or Princess grows up!


So many wonderful gift options! Soft and cuddly minky blankets or stuffed animals. I love the personalized plates for a new baby (I still have mine).

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Throughout the store, you will find yourself enjoying all of the wonderful handcrafted and hand painted items, such as wall art, murals, mirrors, piggy banks, jewelry boxes, step stools, rocking chairs, rocking horses and much more!

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Perfect for your handsome little man!

kidegories children's boutique nj

Are you looking for a one-of-a-kind Christening outfit for your baby? Kidegories has the most beautiful gowns and suits I have ever seen.

Shopping at Kidegories is an experience. 

The specialty children’s furniture and nursery boutique offers everything that is special to you and your children. They also offer designer services or a baby & gift registry to help you create the nursery of your dreams.

Although all of my babies have grown out of the nursery stage, I look forward to heading back to Kidegories soon to redecorate their bedrooms.

Learn more about Kidegories here.

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